Founder, agency owner, music executive.

Steffi Kim is an experienced music industry executive and expert in Diversity, Equity & Inclusion. Having worked for some of the most renowned innovative organizations, she was most recently the first Director of DEI in the European music industry, at Warner Music Central Europe until she decided to focus on her agency.

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As music and media agency owner based in Berlin, as networker and businesswoman, she brings with her many years of experience in the corporate world through various positions in the fast-moving and trend-driven sectors of the disruptive music and tech industry, as well as a strong entrepreneurial spirit.

The advancement and equality of women, minorities and BiPoC are both a concern and a mission for for the Berlin-based agency owner with South Korean roots. In this context, she is particularly passionate about the interface with companies, countering the sometimes helpless or misdirected efforts and the largely widespread ignorance in Germany’s corporations and its creative industry with facts, figures and a resolute stance.

As a long-time connoisseur of the political scene, she is also able to tap into an extensive political network as well as into her expertise in the social sector.

10 things to know about Steffi Kim

Founding spirit

Steffi is one of the first female PoC founders in Germany, having founded her Berlin agency KIMKOM in 2010.

Driving force

She cites liberal values and a mindset based on justice and integrity as her driving force. Not just a trend of the moment, but something she has been committed to for 15 years.

Google & Co.

Her corporate track record includes blue-chip companies such as Google, YouTube, Zalando and Hyundai.

Current status

Running her own agency called KIMKOM in Berlin, one of the few PR & strategy agencies with a diverse artist roster that includes not only national acts but also international clients from the U.S. and the U.K. In addition, Steffi Kim advises companies from the creative industries in the field of corporate branding and diversity.

Media-savvy

Steffi Kim implemented the first column about DEI in a German music magazine. In 2023, Steffi and her good friend, lecturer and Hip Hop luminary Falk Schacht, started a podcast devoted to classism and its effects on German Public Broadcast Station NDR.

PR-Whiz

In her PR career, she has notably worked for big names such as Paul McCartney, BTS, Pet Shop Boys, Kiss and Lenny Kravitz. For the latter, her prime PR placements ensured that his track "I'll be Waiting" was the first rock ballad to make it into the German Top Ten. For Paul Kalkbrenner, her PR lead for his most successful album to date, "7", helped ensure chart spots at No. 1 in GSA and in the Top Ten throughout Europe.

Speaks her mind

Straightforward, authentic, analytical and passionate about what she does, Steffi Kim is a sought-after keynote speaker on topics revolving around DEI and founding, both in the industry and in other forums.

Agent of Change

Engages also on political levels, thanks to an extensive network and through collaborations.

Learning from the greats

Her most recent mentor, Dr Maurice A. Stinnett, Global Director of Diversity at Warner Music in New York, formerly advised Barack Obama.